ShotSync vs generic CRMs
A CRM tracks the deal. A studio has to shoot it.
Generic CRMs are built for sales teams: contacts, deals, stages. A photography studio also has to staff ceremonies, move gear, deliver thousands of photos and get an album approved.
- Crew seats per ceremony
- Clashes and gear conflicts caught
- Galleries and albums in the client app
14 days free. No card needed.
A deal in a CRM
- Contact
- Ananya Kapoor
- Deal
- Wedding
- Value
- ₹3,50,000
- Stage
- Won
- Next step
- —
A job in ShotSync
Kapoor–Iyer · 6 ceremonies
- Enquiry (done)
- 2Booked (current)
- 3Shoot
- 4Editing
- 5Delivered
Pheras · crew
- RM
- SJ
- PN
- AR
What studios need
Five things a sales CRM was never built to do.
01
Crew, by role and ceremony
A wedding needs a lead, a candid shooter, film and maybe a drone, for each ceremony. ShotSync shows who is free, sends invites and fills the seats as people say yes.
- Seats by role for every session
- Yes or no in the app, with reminders
- Workload across the team at a glance
Pheras · Kapoor–Iyer
Sat 12 Dec · Rambagh Palace
- RM
- SJ
- PN
- AR
Sessions this month
02
Clashes before they happen
Book Rohan for a baraat and an engagement at the same hour and ShotSync says so. It also checks time off, gear already out and travel time between venues.
- Double bookings flagged
- Time off respected
- Travel time between venues
Saturday 12 December
Jaipur
Needs attention
03
Gear that is tracked, not remembered
Cameras, lenses and drones booked on jobs, with QR labels to scan out and back in. A drone in repair cannot be booked, and the same lens cannot go to two shoots.
- QR labels and scanning
- Repairs block bookings
- Gear conflicts flagged
Gear
26 items
- Out9
- Free16
- In repair1
- of 26 items
- Out
Sony FX3 cinema kit
Kapoor–Iyer · back Mon
- In repair
DJI Mini 4 Pro
Gimbal motor · back 24 Dec
- Free
Canon R5 + 24–70mm
Shelf B2
04
Galleries in the same place as the job
Upload, cull and edit against the deadline you promised, then deliver in the client app. Couples heart their favourites and tap “Send selections”; no separate gallery tool.
- RAW + JPEG uploads, duplicates skipped
- Swipe and keyboard culling
- Favourites with a limit and comments
Gallery · Favourites
6 of 80 picked · 1860 photos
05
Albums approved spread by spread
Send the album design to the couple. They approve each spread or ask for changes, and nothing goes to the lab until every spread is approved.
- Comments on each spread
- Changes tracked to the end
- From design to handed over
Album · 40 spreads
Ananya & Vivek
- Draft (done)
- 2In review (current)
- 3Approved
- 4At lab
- 5Handed over
Side by side
A typical generic CRM, and ShotSync.
What most general-purpose sales CRMs offer out of the box, compared with what ShotSync includes for studios.
| What you need | Typical generic CRM | ShotSync |
|---|---|---|
| Contacts and lead stages | Typical generic CRMBuilt in | ShotSyncBuilt in |
| Proposals in ₹ with GST | Typical generic CRMOften an add-on | ShotSyncBuilt in |
| A job with many ceremonies, each with a venue | Typical generic CRMCustom fields | ShotSyncBuilt in |
| Crew seats by role, with invites | Typical generic CRMNot built in | ShotSyncBuilt in |
| Clash, time-off and travel warnings | Typical generic CRMNot built in | ShotSyncAutomatic |
| Gear booking, QR check-out and repairs | Typical generic CRMNot built in | ShotSyncBuilt in |
| Offline call sheets for the crew | Typical generic CRMNot built in | ShotSyncBuilt in |
| Culling, editing queue and deadlines | Typical generic CRMNot built in | ShotSyncBuilt in |
| Client galleries with favourites | Typical generic CRMSeparate tool | ShotSyncBuilt in |
| Album approval, spread by spread | Typical generic CRMSeparate tool | ShotSyncBuilt in |
Sample studio The mocks on this page use made-up studio data.
Questions
- Is ShotSync a CRM?
- It includes one: leads from Instagram, WedMeGood, JustDial and WhatsApp on one board, proposals and contracts. Around it sits what a studio needs after the booking: crew, gear, the shoot day, editing, galleries and albums.
- We already use a CRM for sales. Do we need both?
- Many studios use a generic CRM because nothing else fitted. If most of your work after the booking happens in spreadsheets and chats, ShotSync can hold both the sales side and the shoots in one place.
- Can I not just add custom fields for crew and gear?
- You can store names, but a field cannot tell you that a photographer is booked twice, that a lens is in repair, or that a ceremony still has an empty drone seat. ShotSync works these out for you.
- Does ShotSync handle galleries too?
- Yes. Upload RAW and JPEG, cull, edit against a deadline, then deliver in the client app, where couples heart favourites, send selections and approve the album.
- Is it made for Indian studios?
- Yes. Prices are in ₹ with GST, weddings run over many ceremonies, and leads come from the places Indian couples find you.
- How long does it take to set up?
- A few minutes to create the studio, add your packages and invite your team. The 14-day free trial needs no card.
Get a CRM that also runs the shoot.
Leads, proposals, crew, gear, galleries and albums in one app made for Indian studios. 14 days free, no card needed.